Whether it’s their first enquiry, the day of the shoot or the day they receive their beautiful prints, every interaction with your client shapes their impression of you and your brand.  Here’s a straightforward process to analyse and improve your client experience, step by step. 1. Understand the customer journey Start by listing all the steps your clients take when working with you — their initial enquiry, the booking, your pre-shoot communications, the shoot itself, and product selection and delivery. Any others? Identify the key moments and To View More >>

Previous |  Contents | Next Download the eBook “Measure results, change activities.” — Keith Cunningham Focused I’ve never met a photographer with a more analytical approach to his business than Craig. He was a wedding photographer whose goal was to clear “100k in 100 Days” from 30 weddings. (The actual figures don’t matter — they just sound snappy — so I’m not going to tell you when, where or in what currency.) Many a photographer has built a profitable business out of shooting 30 or 40 weddings a year, bur Craig’s To View More >>

Previous | Contents | Next Download the eBook The quickest way to go out of business is to be romantic about how you make your money. — Gary Vaynerchuk These posts lay out lessons from 50 years listening to successful social photographers — in other words, those who’re paid by the people in their viewfinder —  not by their boss, or by newspaper editors, book publishers, corporations or advertisers. Not art or decor sold in online stores either. We used to say that Queensberry’s clients were mid- to high-end photographers and those who aspire To View More >>

When it comes to frames and other wall art products our goals are very simple: • Beautiful prints presented in a way that shows your work at its very best.  • A service that's as close as possible to hands-off for busy professionals.  • Products that can be delivered pretty much anywhere, drop-shipped if you want.  • An easy-to-understand range that you can sell retail through Workspace. With that in mind, we've been working on some updates. Here's what’s new! New frame glazing options (By "glazing" we mean the glass or other material that covers the photo To View More >>

Saying Yes to opportunities As a photographer, Rachael Waring likes to collaborate with people who aren’t scared to be themselves. A big part of her work is staying present and supporting those around her with love. By savouring the day-to-day and saying "yes" to opportunity she  has met and photographed Warren Buffett, Serena Williams, Amy Adams, Deepak Chopra, Diane von Furstenberg, David Beckham, Will I Am, Gordon Ramsay and Tom Hanks to name a few. This lovely 14x10 vertical Q-Book Medium with satin pages by Rachael is our Album of the Week. Samantha and Joseph were married To View More >>

Mention honeymoons and most people would think of relaxing — beach-side maybe, sun, sand and a whole lot of love. But adventurous newlyweds Ashley Davenport and his wife Helen had something different in mind. A trip to Nepal and a trek to Mount Everest Base Camp. When we wrote to Ashley after spotting their album he told us he and Helen aren’t exactly beach people. "I don’t like sand in my trunks," he said. "What can I say? I am easily bored." Even after running two marathons the week before, climbing to Base Camp was the hardest thing he'd ever To View More >>

Written by: Clare Breheny When I worked in a corporate environment we would have literally hundreds of company-specific terms and acronyms that we used in meetings and emails to describe processes, systems, customers, products etc etc. When someone new joined the company we’d forget and spout out all these three letter acronyms, and we would see their face glaze over as if we were speaking a foreign language. For us, that was how things worked and what things were called. It was our day-to-day language and modus operandi. It would take a new person joining to remind us that To View More >>

Written by: Koby & Terilyn Brown – Archetype Studio Our boudoir line is called J’adore, which means ‘to adore’ in French. Brides book a J’adore shoot to create an amazing, intimate gift to give their groom on the wedding day. Imagine the groom receiving this album on the wedding day… Can’t you see the grin spread across his face when he opens this very special book? I’m pretty sure most grooms agree that this really is an amazing gift. Koby says it’s so much more than the bride even realizes. But there is another reason that a bride books To View More >>

Sometimes you get lucky! Andy and Wendy left this remarkable story on our Facebook page. We live in the UK. Last December our house was flooded by a tidal surge and EVERYTHING on the ground floor was ruined.  We had so little notice that all we had time to save was one of our cars, our dog and a handful of personal papers. We were devastated when we realised our wedding album, created by Queensberry in 2002, was among the items lost. It was our pride and joy, and we despaired of ever replacing it. The original photographer had finished doing wedding photography, we didn't have his To View More >>

What if you could make a bride-to-be's site a core part of her event planning? In my last post I explained how you could publish a Workspace client website in just a few minutes, but you can add far more impact with some optional extras that take just a few minutes more... Imagine it's months before the wedding and you've done an engagement shoot. You upload the images and create a new site for the couple as I described last time, but with two optional features added: 1. An event details page, with the wedding date, location and other details. 2. A gift registry. Imagine! Instead of buying the To View More >>